Brooklyn Beauty Fashion Labo Is a Vibe: A Cultural Exchange Laboratory

Park Slope, Brooklyn, is home to Brooklyn Beauty/Fashion Labo (BBFL), a 25,000 square foot US/Japan cultural exchange laboratory featuring hybrid Japanese/American products, a food court, fashion apparel, salon services, a gallery, and a local product showroom. Hitoshi Sagaseki, BBFL’s visionary creative director, has served as the branding guru behind successful L’Oreal and Coty marketing campaigns and the driving creative force behind the Tatcha Japanese beauty brand’s launch. If you live in or are visiting Park Slope, Brooklyn, stop by to grab a cup of coffee and savor this unique cross-cultural experiment.

An East Meets West Skincare Journey

BBFL’s hybrid US/Japan BBFL 5-product skincare product line is definitely different. The formulation of each skincare product is innovative and complex, utilizing MC2X technology (learn more about it on this site)  traditional fermentation techniques, and Japanese food and plant extracts. My super-sensitive skin has responded nicely to every product in this quality skincare line. When it comes to cleansing, I prefer BBFL’s creamy face wash over BBFL’s cleansing gel, but “you do you” and choose the cleanser that will work best for your skin type. BBFL Lotion is a soothing, gentle skin toner and it is my favorite product in the line.

If you are curious about the BBFL skincare product line but are unable to visit the BBFL Collective, located at 300 7th Street in Park Slope, Brooklyn, you can visit this website to order BBFL skincare products.

 

Rachelle Nones

Staff Lifestyle and Wellness Writer

Rachelle is a New York–born lifestyle writer specializing in beauty, food, fashion and accessories, wine and spirits, and home and garden trending news and reviews. An English literature honors graduate, she brings a sharp editorial voice and storytelling sensibility to every project. Beyond journalism, she writes short fiction and 15-minute mysteries. Her novella The Morse Code Murderer has twice ranked on Amazon’s Top 100 in the Mystery, Thriller & Suspense Short Reads category, reflecting her flair for suspenseful, tightly crafted narratives. Before establishing her writing career, Rachelle worked at diverse gigs, including high-end textile color approval (colorist) and wholesale fashion accessory marketer/public relations associate in NYC's fashion district.