American fashion and lifestyle brand, Kith, has recently opened a Women-exclusive flagship store at 644 Broadway. The shop offers Kith Women’s products and a variety of ready-to-wear items, accessories, and footwear from different brands.
In collaboration with PlantShed, a local New York flower and plant shop, customers can enjoy the unique experience of visiting an in-shop cafe and pleasant plant space.
When I visited the new store, I had a great nostalgic feeling from my teen days of running around SoHo, shopping with friends. The store is now in the same location where Kith’s first Manhattan flagship opened in 2011, formerly the historic Manhattan Savings building.
Apart from the store opening, the company also announced that they’ve brought on Amsterdam-based designer Daniëlle Cathari to spearhead the new creative direction for Kith Women. As a fan of the brand, I am eager to see how Cathari embodies Kith’s essence and I look forward to her first collection.
