The joke that romantic partners start to resemble each other the longer they stay together isn’t really a myth. In addition to the subconscious similarities that contribute to initial attraction in the courtship phase, scientific studies show prolonged and regular contact, shared experiences, and lifestyles choices make their mark on lovers. The reassemble even extends to preferences and even immune systems. While the dissolution of self might feel creepy at first, it’s a sweet reminder of the destiny-changing power of cupid’s arrow. It’s what we’re celebrating with all the heart-shaped chocolate boxes, rose bouquet and satin linens.
I first noticed this phenomenon in my personal life in my preference for fragrance. After years of being staunchly unimpressed with the very notion of unisex fragrances, lately I can’t help but feel drawn to my boyfriend’s scents. It started with a few clandestine spritzes of his favorite, very male-coded, tobacco redolent eau de toilette that I’d purchased as a gift. Years later, I gravitate to unisex fragrances that can be worn alone or cocktailed with others for maximum versatility for us both.
Given the proliferation of unisex fragrances with their layered mixtures of citrusy, woodsy, fruity and herbaceous notes, the growing category now includes an array of scents for all vibes that are perfect to share and gift for Valentine’s Day. With 11 fragrances in its unisex category, Ahuja offers options for all vibes, occasions, and times of day.
For a spritz of bright and fresh optimism on mornings before a long, grueling day, Fresh Affairs lends an air of sparkling smiles and life-giving sunshine on par with summer in a bottle, even on frigid winter days. With opening notes of lemon that give way to fresh light whiff of jasmine, it settles into an understated confidence that lasts all day. Like all Ahuja fragrances, it’s blended with 35% perfume for a bold, lingering aura of scent.
The edgier, more mysterious moments in life call for scents that echo the vibe with a woodsy whiff that suggest adventure without the unhealthy vice of yesteryear. Heavily redolent of depth and warmth, its honey notes skew to the mystic power of ancient resins, while the tobacco finish invokes the smokiness and spiciness of luxury incense and the memories they inspire.
With the beguiling, almost counterintuitive mixture of tonka bean, cognac, cinnamon, and rose, Drunk Saint is the olfactory whirlwind for which unisex fragrances were created. Equal parts dark, sensual, and playful, it’s as unique as it is intoxicating. Both warm and transcendent, and seductive and mysterious, Cupid himself could find himself intoxicated with a spritz or two of Drunk Saint.
Cheers and Happy Valentine’s Day to couples who spritz together!
Honey Tobacco
Drunk Saint