No matter your gender identity, the clothes you wear may have a large role to play in raising or lowering your confidence and self-image. Even if we don’t pick our outfits carefully, many of us have favored items of clothing. These pieces often make us feel comfortable, self-assured and/or sexy, allowing us to walk out of our front doors feeling settled into our own skins. But our attempts to foster positive self-talk don’t begin and end with our public appearances, and neither do our clothing choices. And if you deserve to wear clothing that makes you feel good about yourself during the day, shouldn’t that apply to your alone time as well?
Enter IDENTITY LINGERIE’s nightwear collection. From long satin robes to sheer lace wraps to plush velvet dressing gowns, these pieces offer an exquisite combination of comfort and sophisticated luxury. Your loungewear and nightclothes should be just as comfortable and confidence-boosting as the pieces you wear out of the house, if not more so—and IDENTITY LINGERIE delivers. Whether enjoying a cup of tea or coffee in the morning or lounging around your home after work, these robes can help you look and feel your best no matter the activity.
My height and preference for thin, breathable robes has historically made finding a dressing gown which is both attractive and enjoyable to wear difficult. Some pieces are too short at the sleeves or hem, while others make it far too easy to overheat. IDENTITY LINGERIE’s Olive Green Kimono Dressing Gown solved both of these problems. It is the perfect length to wear and walk around in comfortably, and so smooth and silky that I almost don’t want to take it off before I go to sleep. Additionally, the lovely olive and cream combination ensures that it fits in perfectly with much of my wardrobe, making it easy to match with pajamas or loungewear.
However, there is more to IDENTITY LINGERIE’s mission than the creation of beautiful nightwear pieces. Founded in 2017 by Ukrainian-born partners Diana and Igor, the family-run brand seeks to celebrate individuality and encourage its customers to discover and appreciate everything which makes them beautiful and unique. This goal is one which is near and dear to both founders. As a former model, Diana felt constantly pressured to meet unrealistic standards of beauty, while Igor—then a photographer—took note of the continuous insistence on retouching and editing photos which only perpetuated these standards. The couple, who met in Surrey, a county in England, both felt that a change in the world of fashion—a shift towards empathy and inclusivity—was long overdue. And who better to create that change than Diana and Igor, whose deep and abiding love of fashion was ingrained into them by their mothers, both talented seamstresses, from an early age?
What started as a two-person team—bolstered by the guidance of their mothers—has now grown into a group of nine talented individuals operating from both the United Kingdom and Ukraine. This team is focused on body inclusivity, sustainable business practices and ethical production methods. Each piece crafted by IDENTITY LINGERIE ranges from XS to XXL, with an option for custom sizing and length that ensures their products are accessible to everyone.
While it is difficult to be a fully sustainable company in the world of fashion, IDENTITY LINGERIE is doing its best to get as close as possible. How? One method is the company’s zero-waste practices and refurbished returns. That is, fabric remnants and leftovers are transformed and/or donated, while returned items are repaired as-needed to ensure they can be resold. Additionally, by crafting clothing pieces in small batches, the company reduces waste and gives itself the room it needs to respond to changing customer demands. And their production practices are equally impressive. These processes include ensuring safe and labor law-compliant working conditions at the three ateliers in Sumy, Ukraine which bring their products to life, as well as inspections conducted personally by Igor and Diana.
The path and purpose of IDENTITY LINGERIE is defined as much by its past as it is by its future. From its focus on body positivity to small-drop, relevant collections, the company continually seeks to ensure that it provides only the best for its customers. And while that quality may be reflected in the price tags of these dressing gowns—which range from around $160 to nearly $500—the care and attention put into them makes it well worth the cost. Additionally, the money spent not only supports a sustainable business, but also Ukrainian employees and citizens living in the shadow of air-raid alerts and constant threats of bombings. So if you are looking to boost your confidence with luxurious, well-fitting nightwear, visit IDENTITY LINGERIE’s website to find the best piece (or pieces) for you today.
