Fragrance

All the latest in the best fragrances to try and add to your collection.

Enter 2026 Smelling Like You, Only Better

This cult-classic fragrance will allow you to enter the new year with confidence, embracing and enhancing your natural scent.

Fragrant Gifts For Her | 2025

From bathing treats to scented sets of discovery, find her perfect fragrant treasure.

A Customizable Fragrance Experience with Olfactory, The Perfect Gift

Looking for a gift for someone who has everything? Olfactory gives the gift of a memorable experience in the form of building your very own unique custom fragrance. This story dives into the Olfactory experience, featuring Q/A with Founder JJ Vittoria!

Tuberose in Bloom

Sensual, heady, and often intoxicating, tuberose is the hero note for many iconic fragrances.

Iris Unveiled

Exploring the cool, powdery elegance of an iconic note.

UA Hawaii KUPU eau de parfum

Small-Batch Perfumers. Main-Character Fragrances.

Meet indie perfumers UA Hawaii, Air & Weather, and SIX7.   If you’re dreaming of going to Hawaii, exploring the brand UA Hawaii might be the next best thing. They offer a…