A Tsunami of Hydrating Moisture for Your Hair

Masami offers all the qualities I seek in an ideal shampoo and conditioner. The company’s marine-rich botanical formulas are made in the USA without phthalates, sulfates, alcohol, or parabens. Check! The brand does not test on animals and is safe for color-treated hair. Check!

After washing my shoulder-length hair with Masami’s hydrating shampoo and hydrating conditioner, my hair felt extraordinarily silky, soft, and deeply hydrated. Hands down, this haircare pairing was even more hydrating than a high-quality custom-made shampoo and conditioner that was formulated specifically for my hair type, hair condition, and personal preferences.

Masami hits different! The low-foaming shampoo does not produce a lot of lather, which might bother some users. However, the lack of abundant lather did not trouble me at all. I was able to cleanse my hair quite well using only a small amount of the shampoo and it rinsed out nicely.

The hydrating ingredients in Masami’s haircare products gently transforms parched hair into softer and more manageable hair without weighing hair down. Highly recommended.

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Rachelle Nones

Staff Lifestyle and Wellness Writer

New York native lifestyle writer and author Rachelle Nones covers emerging lifestyle trends and innovative products and services, to inform and inspire conversation. A lifelong reader and writer, Rachelle completed coursework in creative writing and English literature while earning her Bachelor of Arts degree. Before establishing her writing career, Rachelle worked at diverse gigs, including textile production (colorist) and accessory marketing in NYC's fashion district. Rachelle unwinds by reading, capturing photographs, experimenting with new recipes, searching for vintage finds and hiking woodland trails with her rambunctious terrier Champ.