New Beauty Brands and the female founders behind them at the industry-defining make up event.

Healthy Hair Secrets, Styling Trends, And Beauty Biz Savvy From Master Celebrity Hair Stylist Wendy Iles, Female Founder Of Iles Formula.
Brightening and Nourishing TLC for the world and your complexion with the Kindness Powered Skincare Female Founder.
Next-Level Rejuvenating Hair And Scalp Treatments From Kilgourmd, Iles Formula, Remilia, Eufora, And Macadamia Natural Oil To Prep Your Tresses For Spring
Luxury Skincare and Makeup Glam for the Sexiest Day of the Year from Shades by Shan, Tocca, Winky Lux, Iota, Lapcos & Kevyn Aucoin Beauty
Whether it’s a full-on makeover, haircut, shave or trim, this SoHo barbershop leads with Italian grooming art.
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