Julia Haart is expanding her BODY by Julia fashion line into the ready-to-wear space. In the past few years, Haart revamped her innovative shapewear line and teased more to come.
In June 2026, Haart launched her new ready-to-wear line. This innovative expansion combines “everyday essential pieces” with shapewear and lingerie. These all-in-one garments are designed to be seen. Each piece leaves you feeling like the best version of yourself when you leave the house.
As the founder and creative director of the brand, Haart is involved in the design process from conception to production. She invests a lot of time in researching diverse body types to create an inclusive line where women feel represented. The ready-to-wear line has both dress size and cup size options for a more personalized fit. The collection currently ranges in dress sizes from XS-3XL and cup sizes A-F.
I asked Haart what would surprise people about her new line. “I think what would surprise people most is just how much research, testing, and development went into every single style,” Haart replied. “We weren’t interested in creating another clothing collection. We wanted to solve a problem.”
Haart has built her BODY by Julia brand on solving problems that leave women feeling “less than” in traditional shapewear. She wanted to create garments that move with a woman’s body rather than against it. Haart expanded this line of thinking into everyday wear.
Haart created the new collection to leave women feeling empowered each time they leave the house.
“Women have spent years layering bras, shapewear, and tops, often sacrificing comfort in the process,” Haart says. “Every decision was made with one goal in mind: creating beautiful ready-to-wear that truly supports a woman’s entire body. We wanted women to stop compromising between comfort and confidence.”
Haart’s new ready-to-wear line truly stands out from other brands in quality and fit. I recently tried on the Strappy Tank, a popular choice from Haart’s new line. The vivacious poppy-red color is striking. It’s versatile and can be worn with or without straps. The built-in bra was comfortable and well-structured. The top has a lightweight compression that flatters my natural body type without feeling constricted. It has a chic, timeless design that can be worn for years to come. I love classic designs that can fit seamlessly into my wardrobe.
Speaking of classic designs, Haart’s ready-to-wear line also features staples like the Boyfriend Tank, the Balconette Bodysuit, and the Long Sleeve Bodysuit. These designs have a timeless quality that will never go out of style. They can easily be the foundation of a capsule wardrobe. With silky fabrics and light compression that enhance your natural curves, these styles are the perfect fit for any wardrobe. The silhouettes have clean lines and classic features. They’re ideal for both layering and wearing solo.
Haart reminds us that fashion is not just about fit. It’s about feeling. Her bold, playful designs evoke a sense of warmth and confidence that carries throughout the day. When choosing your wardrobe for the day, choose something that empowers you. For me, the Strappy Tank is the perfect fit for my summer style.
I asked Haart what she hopes a customer feels five minutes after putting on a piece from the ready-to-wear line.
“I hope [the customer] forgets she’s even wearing it,” Haart shares candidly. “I want her to feel supported, comfortable, and completely confident. Not because the clothing changed who she is, but because it allows her to stop thinking about what she’s wearing and simply enjoy her day. The best compliment we could receive is that our pieces help women feel like the most comfortable, confident version of themselves.”
Are you ready to find your summer style at BODY by Julia? Check out Haart’s new ready-to-wear line at https://bodybyjulia.com/.
