The Oscars 2025 takes place Sunday, March 2nd, and film devotees enthusiastically await the winners of the most recognized iconic gold statue in the world. Award shows are known for their luxurious gift bags and this year’s Academy Awards are no exception. Regardless if the stars win or lose, one thing is guaranteed: they won’t be going home empty-handed. The Los Angeles-based entertainment marketing company Distinctive Assets will again be producing their annual legendary “Everyone Wins” Nominee Gift Bags for the 23rd year in a row. The “Everyone Wins” Nominee Gift Bag is simply an independent production that honors select nominees with some incredible gifts.
These six-figure bags are created independently by the niche marketing company and there is no academy affiliation with the process. Founder Lash Fary, a.k.a. the “Sultan of Swag,” started giving away lucrative vacations, jewelry, and other trinkets at the Grammys in 2000 where he’s still the official gifter and then added the Oscars a couple of years later. The bags go to the top acting and directing nominees and the gift assortment is quite extraordinary this year. Recipients this year include Adrien Brody, Sebastian Stan, Cynthia Erivo, Demi Moore, Kieran Culkin, Guy Pearce, Monica Barbaro, Zoe Saldaña, James Mangold and Coralie Fargeat.
“While our gifts may be famous for being fun and fabulous, they also serve as a means to elevate small businesses, minority-owned brands, female entrepreneurs and companies that give back” Lash Fary said. “This year, on the heels of the historically tragic LA fires, we have found even more ways that our celebrity swag can do good in our community.”
Here is the official breakdown of all the brands who are participating in this year’s swag bag – and I would say all the nominees are a winner:
Mirage Skincare
Bright Harbor
JOALI
L’ORÉAL PARIS
Nomatic
Petty Pout
Santani
Alamo Drafthouse Cinema
Ancestry
ArtLipo
BAGCEIT
Beboe
blanc par rouge
Boos Block by John Boos
Bored Rebel
Brook37 The Atelier
Carl Reads Minds
Cate Brown Studio
Cotton House Hotel
Daniel Ashley co.??DANUCERA
Dogwalkers
EATABLE
Frontera Wines
Function Health
Gammn
Greens First
Helight
IERIAS NAMA SKIN
ILIA Beauty
INSTYTUTUM Result-Driven Skincare
A Journey of Iceland – From Darkness to Light
Karma Nuts
KITS Eyecare
Kloth — Ecotowel
Krovblit Fine Art
Maison Construction
Mermaid Cove Cosmetics
Neue Theory
OMGIGI
1MD Nutrition’s VisionMD
Overnight Travel Bags
Oxygenetix
Partake Bodycare
PETA
Posh Pretzels
RYTHM Premium Cannabis
SAMANTHA SKYE
Sattaché
Señorita
Shinery
Shrinkage: Manhood, Marriage and the Tumor that Tried to Kill Me
Skanties Anti-Shapewear
Suko Stones by MB
The Heart Company
The Souled Store
3d Wellness Retreats
TruFru
VEDI
Windy City Sweets
To see more follow Distinctive Assets on Instagram @swagassets.
Enjoy the Oscars!
